The #murraytweetindex is published by communications consultancy Murray and measures journalists across six parameters to capture their popularity, the quality of engagement and level of activity. A composite index was then created to rank overall positions.

Top 100

Top 100 Banner

Gavan Reilly has made his social media presence a central part of his reporting and year on year built his profile to take the top spot in this year’s index. A well thought out Twitter thread can provide a first draft of history with as much impact as a news package or column.

Category Winners

In addition to the overall rankings, the research ranked journalists’ influence on Twitter in a range of different categories, category winners included:

Total Followers

Total Followers vs TOTALS 3,065,258 3,253,097 6.1% UP 2018 2019

The wide reach of Irish journalists on Twitter was demonstrated again, with the Top 100 in the index having over 3.3m followers, an increase of 6% on 2018.

Gender Representation

% of Women in the Top 100 Since 2014

27% 2014 30% 2015 26% 2016 32% 2017 36% 2018 28% 2019

Like many other career paths, women remain under-represented, and a higher proportion of strong female journalist voices in the index would be welcome.

6 Parameters

Top ranking journalists across each of the 6 parameters measured:

With growing pressure to break the news first, media outlets also need to consider the editorial standards they expect from their staff in their Tweets.

Golden Ratio

followers :

During the current Covid 19 pandemic Twitter’s role as a source of breaking news has been more prominent than ever.

Media Outlets

The research reviewed which media outlets had most journalists in the top 100.

Media Type Graph MEDIA TYPE BROADCAST - 29% ONLINE - 13% PRINT - 58%

Most Tweeters in Top 100

  1. Irish Times
  2. RTÉ
  3. Independent News & Media
  4. Newstalk
  5. Business Post
  6. Joe.ie / Maximum Media
  7. Sunday Times / Times Ireland
  8. Irish Examiner
  9. The Currency
  10. Virgin Media
  11. Irish Daily Star
  12. thejournal.ie
  13. Irish Sun
  14. Today FM

The results show The Irish Times to have the most journalists in the Top 100, with 24, followed by RTÉ with 17, and Independent News & Media with 14.

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  4. Data used in the compilation of this Data

    The single purpose of this website is to deliver an analysis of Irish Media Journalists as a measure of their possible influence on Twitter.

    The data used in this research was compiled from publicly available information on Twitter profiles using Twitonomy analytics (www.twitonomy.com). Data was collected for the Twitter profiles during the period from 1st January 2017 until 30th September 2017. The analysis was based on the previous 3,200 tweets that the user had made (or if the user had yet to make 3,200 tweets then all their tweets to date). The information was gathered and processed in good faith and based on our assessment of the relevant journalists who should be considered. Any questions, comments or suggestions for improvement or inclusion in next year’s index should be sent to tweetindex@murraygroup.ie

    Any photographic images used for each Twitter Account profiled on the Site are the publicly available profile pictures uploaded to their Twitter Account and fed into the Site via a live feed from the Twitter API and have in no way been altered by the owners of the Site.

  5. Requests for Data Removal

    If you are a journalist featured on this website and for some reason you wish to have your details removed, please confirm to us in writing by emailing us at tweetindex@murraygroup.ie or by regular post to the address of the owners of the site above. We will endeavour to complete any requests from any featured journalist to remove their details within 2 working days of receipt of the request (subject to confirmation of the identity of the person making the request).